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Lacey Newman Personal Brand Website Design

Lacey Newman coaches women entrepreneurs building businesses, needing a site reflecting her mission instantly. Codeviberz delivered custom website design for women entrepreneurs, a solid reference for female founders’ rebuilds.

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Lacey Newman

Client

Lacey Newman

Timeline

8 Weeks

Services

Design · Dev · Branding

Industry

Coaching & Growth

Project Overview

Lacey Newman’s work sits at the intersection of coaching and personal development, which called for real Website design for business coaches thinking, not a template built for a different kind of practice. Before the rebuild, the site lacked clear Website UX for coaching brands, and there was no real Coaching offer page structure for visitors to actually understand what Lacey offers.

Codeviberz treated this as a Leadership coaching website redesign paired with real Personal brand storytelling website design, since so much of Lacey’s positioning comes from her own story. That meant building genuine Founder storytelling website design into the site, not just a bio page, backed by an Emotional brand storytelling website approach that connects with visitors before they ever book a call.

That same care applies to any Website design for mentorship brands Codeviberz builds, including full Website redesign for mentorship businesses work like this one, an approach covered in more detail on the About Codeviberz page.

A Website Redesign Case Study for Coaches

Here is what changed as part of this Website design case study for personal brands, from a site that described Lacey’s work to one that actually converts visitors into clients.

Before

  • No real Coaching program website structure for visitors to browse
  • No Consultation focused website design path for a first conversation
  • Confusing Website navigation for coaching programs, making offers hard to find
  • No Mobile responsive website for coaches experience, with layouts that broke on smaller screens

After

  • A real Conversion focused coaching website built around Lacey's actual offers
  • A proper Lead generation website for coaches path from browsing to booking
  • Clear Brand positioning website design for coaches throughout the site
  • A genuine Website design for personal transformation brands feel from the homepage down

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What We Created

Four connected pieces came together to give Lacey Newman a genuinely Premium personal brand website redesign, one built to keep working long after the first visit.

Website Design for a Coaching Practice

The design side of this project reflects real Website design for leadership coaches thinking, built to hold up next to Lacey's own reputation. Full details on this side of the work are on the Web Design Services page.

Website Development for Programs and Offers

The development work includes a proper Mastermind program website design, built to present Lacey's group programs clearly instead of folding them into a single generic services page. See the broader approach on the Web Development Services

A High Level Brand Experience

Every page was treated as part of one Website design for high-level coaching brands, not a set of disconnected pages competing for attention.

Coaching Program and Offer Pages

Dedicated pages now lay out each coaching program and offer in real detail, giving visitors a clear next step instead of a single generic contact form.

Everything We Delivered

This project shares some of the same thinking Codeviberz used on the Nicole Runyon project, another personal brand built around coaching and personal development, though every site is shaped around its own founder. For Lacey Newman, that meant delivering.

Personal Brand Homepage

A homepage that introduces Lacey and her story, and points visitors toward the right next step.

Coaching Program Pages

Clear pages laying out each program and mastermind offer in detail.

Lead Capture and Booking

A direct path from browsing to booking a consultation.

Storytelling Sections

Content that shares Lacey's own journey alongside her coaching work.

Mobile Optimized Design

The full site works the same way on a phone as it does on a desktop.

Fast, Reliable Performance

Pages load quickly, which matters most when a visitor is deciding whether to book a call.

A Website Built to Strengthen the Brand

Each part of the Lacey Newman website works together, from the homepage to the booking path, rather than functioning as separate pages bolted onto the same domain.

Unified Brand and Program Experience

Homepage, program pages, and storytelling content all share the same voice and layout, so a visitor moving between sections never feels like they left the site.
Each program and mastermind offer is given its own space, making it easy for a visitor to find the right fit for where they are in their business.
Every page reflects the same premium, considered feel, from the homepage to the booking form.
A strong personal brand website only helps if it actually stands out, a challenge covered in Codeviberz’s post on the real reason your competitors are growing faster online.
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What Our Clients Say About Working With Us

Our clients trust us to deliver results through creativity, expertise, and dedication. Here’s what they say about working with Codeviberz.

“Hamza pictures what I had on my mind when asking him to work together, I stayed with him to do so because of his communication skills and kindness, he is also super attentive, friendly and helpful.”

A

Andrew

CEO

“Hamza has been a fantastic WordPress developer to work with across multiple projects. His expertise, reliability, and attention to detail consistently exceed expectations. He understands our vision and delivers user-friendly, high-quality results every time. We’re excited to work with him again in the future and highly recommend his services.”

M

Miles

CEO

“I had the pleasure of working with Hamza, a highly skilled Senior WordPress Developer. He helped improve my website by creating new pages and enhancing functionality. Professional, efficient, and detail-oriented, Hamza communicated clearly throughout the project and delivered outstanding results. I highly recommend him for anyone seeking a developer who exceeds expectations and makes the process seamless.”

S

Simone

CEO

“I had the pleasure of working with Hamza on a last-minute project, and his coding expertise truly exceeded my expectations. He flawlessly replicated the design, ensuring every detail was pixel-perfect. Beyond just execution, Hamza took the initiative to make necessary adjustments swiftly, ensuring my client received a website they could be proud of. Despite the tight timeline, he delivered with precision, professionalism, and efficiency. I can only imagine the level of excellence he would achieve with even more time. Highly recommend his work! Book Hamza!”

J

Jessica

CEO

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Frequently Asked Questions

Codeviberz delivered a full website design and development project for Lacey Newman, including coaching program pages, storytelling content, and a mobile friendly personal brand experience.
The previous site did not clearly lay out her coaching programs or give visitors an easy path to booking a consultation, which limited how well it could turn visitors into clients.
Yes. Storytelling sections share Lacey’s own journey alongside her coaching work, rather than keeping her story separate from the offers themselves.
Yes. The site was built around the specific goals and challenges of the women entrepreneurs Lacey coaches, not a generic coaching audience.
Yes. Dedicated pages lay out each coaching program and mastermind offer separately, so visitors can find the right fit for their stage of business.
Yes. The full site, including the booking path, works the same way on a phone as it does on a desktop.
Yes. Codeviberz builds websites for coaches, mentors, and other personal brand businesses that need a site built around their own story and offers.
The project was completed in eight weeks, covering the website design, development, and brand experience work together.
Yes. Support continues after launch, and teams can reach out through Contact Codeviberz any time they need updates or changes.
Yes. This project is a direct example of that: a Personal Brand Website Design for Women Entrepreneurs built around a founder’s existing voice and reputation, rather than starting from a blank template.